According to Peter Drucker, business is all about marketing and innovation. This article is all about the innovative candle packaging designs. The packaging is considered to be the marketing function, it is just like the marketing message your customer will see before buying your product. Below mentioned are the top 5 innovative candle packaging designs. Let’s get started.
1.Reusable packaging;
As you know that the market is mature and tremendously competitive, so you have to think about new innovative ideas when it comes to candle packaging. Reusable packaging itself is a very different and new idea. It is just like the gift box with the soy wax inside it. The packaging is so remarkable, the box is packed in a regular tall glass with a lid and clear wrap label. You can remove the packaging and keep that candle glass. In your local retail store, it retails for $2.79 not that expensive.
2. Sohum Caramella Candler Jar;
To stand from the crowd you have to add a little extra to your packaging. Above mentioned packaging design is all about a standard size jar with the colored soy that truly makes it different from other packaging. A multi-colored packaging would really attract you and make the best choice for the gift.
3.Triangle shape candle packaging;
For many people, the product always comes first and the packaging second, but if you really want to make your product innovative turn that equation. You have to focus on the packaging from the beginning – you have to create packaging that is beautiful, attractive. You can go for the premium line of candles with packaging. In the below-mentioned picture, the packaging really makes the candles innovative, creative and stand out.
4.Fun packaging;
Fun packaging has to be for all kids, adults, elders. Bright colors and unusual shapes dominate each and everyone from kids to elders, but most of the people prefer the usual approach. Maybe everyone are not ready for the 4 sided square shape packaging, but a colorful packaging can add a fun element and really stand out from the other packaging.
5.Metallic packaging;
Mostly packaging is printed from the outside or clear material, but there are many who prefer the metallic packaging. One look that really attracts the audience is- metallic look for your packaging. A good design metallic look can be very striking when compared to the other simple design and really isn’t much more expensive.
The basic idea for this article is to give you more ideas about your packaging. Just take one or two of these ideas and think about how it will be modified to your product. To be more successful just focus on the packaging and create something unique. Look at your competitor and make sure about one thing that you deliver an innovative message with your packaging.